From e-commerce to mobile commerce, web applications to mobile applications, mobile to tablets, desktop to laptop … and many more. This is technology that constantly progresses with the rabbit’s gait. In reality, it has moved far beyond your imagination and perception. It seems that each year is celebrated as “The year of mobile devices”, because when the clock strikes 12 o’clock on December 31, a new evolution occurs every year. It seems quite fascinating that we are continually improving on the new version of the landscape and the mobile app is the brilliant and cutting edge illustration.

The mobile is the prosaic device of today’s youth. And its proximity is immeasurable, no one can imagine its wavelength of use. It is actually the only gadget in this age that can be seen in the hands of each and every individual around the world, be it in the form of tablets or iPhone. Countries such as the United States, Australia and the United Kingdom continue to be the hubs of the global mobile revolution, the use of mobile applications has seen huge increases in many other nations of the world (including developing countries).

We have now passed the middle of 2015 and so far many new mobile app trends have evolved in the market. Let’s look at the world of mobile application development.

Mobile App Development Trends 2015

• Apple’s Swift programming language:

Swift is a robust and intuitive programming language for iOS, OS X, and Watch OS. It combines the best of modern language, thinking with the wisdom of Apple’s broader engineering culture. Swift’s clean state, backed by the mature and best-loved Cocoa and Cocoa Touch frameworks, is an opportunity to rethink how software development works.

Right after four months of its release, it is used by 20% of developers. Its functional Ruby-like programming is the supreme aspect of this new software. This figure in such a short duration is staggering.

• Multiplatform development:

83% of developers use at least one cross-platform tool for things like analytics, bug reporting, and testing. As indicated, the use of cross-platform tools has increased from 23% to 30% in the last six months and is on the rise. This year, something else is driving the rise of cross-development frameworks. In reality, this year it is about business applications rather than consumer applications. Xamarin, Phone-Gap, Snecha, and Accelerator are some stable cross-development frameworks.

• Portable devices and Io T (Internet of things):

2015 will be seen as the strongest step towards the Internet of Things. 53% of mobile developers were already working on some type of IoT project. Smart Home was the most eminent market with 37% of mobile developers working on IoT projects targeting it. Io T users are expected to grow by around 25 billion around 2020.

In 2014, wearables came in a close second with 35% mental engagement. Apple Watch was the hottest topic in Wearable technology in 2014. And in 2015, companies are expected to use wearable devices to improve their productivity and efficiency. And with the wearable revolution, mobile app developers will shift their focus from smartphones to more wearable apps for businesses and other organizations in 2015.

• More beacon-based WiFi services:

GPS is notoriously unreliable when it comes to internal maps. And here comes the Beacon-based WiFi services. Beacon technology is being launched to blur the lines between online and offline in the retail and advertising area. Apple has already incorporated this technology into iOS and Android is expected to follow this year.

In addition, WiFi will offer many services in addition to surfing the Internet.

These state-of-the-art services will open up a new world of possibilities for location awareness and opportunities to interact with potential customers.

• App Store optimization will remain king:

Despite any mobile app development and other evolutions, ASO (App Store Optimization) will continue to be a lucrative and important factor for an app to be successful. In 2015, marketers will focus more on this ASO technique and organic users.

• Cloud technology:

The cloud atmosphere on mobile devices and other portable devices is vital for devices to be free from specific location and storage restrictions. This technology has created the tides in the world and caused a sharp increase in global IP data traffic. Many industrialists and business professionals are also expected to use this revolutionary element to improve their productivity.

• Mobile e-commerce and Yes to mobile payments:

Mobile commerce shifts its focus to engagement rather than solely focusing on market share. This phenomenon includes users who use their mobile phones to access the Internet and conduct business transactions online.

The launch of Apple Pay has transformed the way financial transactions are conducted in the digital world. Payments through mobile applications will be much simpler, safer and faster.