Macallan The Archival Series Folio 6

The Macallan The Archival Series brings back some of the classic advertising styles of the seventies, eighties, and nineties. Folio 6 is a celebration of one such advert. It features the Chairman in a Highland fling, dressed as a Scotsman. In this campaign, the Chairman was a satirical character who had no problem making the advertising team laugh.

The Archival Series includes the most famous advertising campaigns of the brand. Featuring stories, photographs, and illustrations from the campaigns, the series highlights the evolution of The Macallan from a tiny farmstead on the River Spey into a world-renowned whisky. The Archival Series celebrates the brand’s early advertising campaigns, including the famous Chairman advert. The series also includes photographs of the legendary Chairman.

The next edition of the series will be released in Q1 2021. Macallan Folio 6 is a celebration of classic advertising campaigns and will be available in travel retail worldwide. Its packaging is inspired by vintage advertisements of Scottish Highlands. The presentation tin and bottle will feature illustrations of the Chairman dancing the Highland fling. Holmes and Salaman, the brand’s publicity advisers, incorporated this character to remind them that Shiach had final say on its packaging.

The Macallan The Archival Series Folio 6

The Macallan has made some of the best single malt whiskies in the world, and the Archival Series is no exception. This unique collection has been a bestseller for twenty years and includes whiskies from eight decades. The archival Series is a great way to sample some of these classics. While the other Speyside brands are still the most popular, the Macallan remains the world’s most collectible single malt.

The next Macallan Archival Series book, The Mcallan Folio 6, celebrates a classic advertising campaign from 1984. The new book has a 43% abv and boasts wood spices. The illustrations are stunning, and the contents are sure to delight whisky lovers. You might even find the new release to be the most beautiful one yet. However, if you don’t want to buy it right away, read on for more information.

The latest instalment of the iconic Folio series from The Macallan celebrates the classic advertising campaigns of the company. The Folio 6 is dedicated to the 1984 Chairman advert featuring the playful sword-dancing Chairman. The artwork features the story of Allan Shiach, who was then chairman of The Macallan. The new edition will be available in global travel retail in Q1 2021.