More than 60 million blogs and websites around the world are powered by WordPress, according to Wikipedia. This number continues to grow every day.

You may be wondering why it is so popular. The answer is plain to see: WordPress is easy to set up and use. It allows users to create almost all types of websites such as blogs, e-commerce websites, multi-page websites, and online portfolios.

This article provides you with an overview of the most important things to consider when deciding on a WordPress theme. Keep these elements in mind and create a website that allows you to stand out from the crowd.

Things to look for in a WordPress theme

This section has key elements that many popular WordPress templates take pride in. When you use them, you save time and effort in developing and managing your website, as well as starting a project that will be popular with online users. So, read on and keep these tips in mind:

responsive design

It is essential to include this feature on a website, especially if you want to retain customers. Today, online users browse the web using their handheld devices, so it would be beneficial to target these mobile shoppers.

You certainly won’t stay on a page that doesn’t properly display its content on your mobile device, that’s for sure. When you go for a WordPress theme with a responsive design, you can be sure that your blog/website will fit any screen size to display all elements as expected.

Automatic updates and support

While the look and feel of your chosen theme carries a lot of weight, what really sells is the customer service.

Social media integration

It is rare for an online user to not have a social media account. When you have a blog or corporate website, you’re probably trying to attract more visitors to join discussions as well as like, share, or comment on your posts.

It’s easy to achieve this through social sharing buttons. Social media integration has proven to be effective in increasing page views and sharing statistics.

Easy customization

When buying a theme, make sure it’s easy to customize. There are providers that offer a theme along with detailed installation and administration guides. Depending on the goals you want to achieve, check out the advanced options that are included with the theme. Does it come with the functionality you need, like calendar, portfolios, galleries, slider, and more? What are the standard pages you offer? How many font/color options are available?

Also, check to see if the developer offers packaged functionality along with the template. This functionality is usually not enabled by default.

fast charging speed

Any online user will abandon a page when it doesn’t load immediately. We live in a fast-paced world where everyone wants everything instantly. People wait an average of three seconds for the website to fully load. For them, three seconds is the right thing to do.

When you’re online, it feels like forever. For this reason, you should carefully choose a WordPress theme to use on your website. You will no longer have problems with loading speed when you choose a well coded template as well as dedicated plugins designed to increase the speed of your site.